Because the world will get able to attend certainly one of tech’s most influential occasions of the yr, there are a number of tendencies we count on to be entrance and middle at CES 2023.
- The metaverse dialog will likely be very completely different that final yr. We have now moved from evaluating the expertise’s potential to speaking about its rising adoption each by enterprises and customers.
- The automotive trade will showcase extra software-enabled options in automobiles to enhance the driving force expertise.
- Sustainability is a crucial frontier for innovation; and there will likely be a devoted part on the present ground to discover how the tech trade can proceed to make progress on this space.
Let’s study challenges and alternatives underpinning these tendencies.
The Metaverse Matures
We’ve seen what metaverse-like areas really feel like, and it’s clear this isn’t about video games. It’s a brand new form of social engagement and working — from related properties, enabling individuals to devour content material collectively or attend digital concert events and sporting occasions, all the best way to digital museum excursions and metropolis tourism. Digital healthcare and health use circumstances are additionally rising — together with psychological well being companies, bodily remedy, distant aged care, private health teaching, and exercise courses. When built-in into customers lives, the metaverse can remodel how they full duties and enhance productiveness.
As metaverse continues to develop — significantly as customers begin constructing their very own areas — will probably be essential to determine and remedy the challenges this new world brings. It will embrace technical constraints, well being, security and safety concerns, product and coverage points, interoperability requirements, growth instruments, new enterprise fashions, and way more.
Software program-Outlined Autos
CES at all times exhibits off the most recent in automotive. This yr, software-enabled autos will likely be garnering the eye. Whereas customers beforehand ranked efficiency, reliability, and security as high priorities, they now regard automobiles as an extra digital system that ought to present customized options and companies and real-time responses throughout channels.
Software program-defined autos provide the promise of automobiles behaving like smartphones, both by converging automobiles with smartphones, as with the “digital key” function enabling drivers to open and run the automobile, or via related options of the automotive itself, corresponding to paying at charging spots routinely or streaming video games on a display screen. This shift will present the auto trade with a brand new supply of premium companies and worthwhile progress.
To reap the benefits of these alternatives, automotive producers should develop goal revenue swimming pools and enterprise fashions and guarantee they’ve the monetary assets for long-term funding. If exterior options will not be prepared but, they might want to contemplate growing their very own proprietary options.
The Sustainability Crucial
Whereas expertise corresponding to 5G, IoT and blockchain gasoline the demand for sensible related units, the related manufacturing processes (e.g., chips) wanted for these merchandise enhance power consumption, water utilization and carbon emissions.
This presents a problem for the high-tech trade and a name to motion for all firms wanting towards a sustainable future in 2023. Whereas many of the world’s largest firms have dedicated to decarbonization targets by 2050, a latest report by Accenture reveals 93% of those firms will miss their targets. Firms might want to set a number of targets and combine improvements, corresponding to carbon clever capabilities, to realize world local weather change targets.
There are numerous sustainability targets through which high-tech firms could make progress, beginning with optimizing the power utilization and effectivity of cloud-based options. Since 2019, semiconductor design and processing, for instance, has doubled the power utilized in chip manufacturing each three years. Leveraging digital twins and IoT gives carbon-specific information and data that can assist reduce waste and power consumption.
Rising shopper curiosity in sustainable merchandise shouldn’t be left unnoticed by the tech trade as they gear as much as develop the following era of shopper electronics. Not solely is that this shift to sustainable merchandise and design good for the world, it’s additionally good for enterprise.
Prepared for CES
These tendencies and improvements will set the stage for some attention-grabbing developments — corresponding to partnerships that construct worth for firms whereas strengthening their buyer relationships, approaches to safety within the metaverse, and transformative progress alternatives for companies which are powered by rising applied sciences. Accenture is collaborating in a number of methods on the present so we will interact in these conversations. I stay up for seeing a lot of you there.
