n8n is a source-available and free workflow automation instrument that enables groups to enhance their processes. They use Strapi to energy up their company web site and allow advertising and marketing groups to ship and replace content material effortlessly. We requested Hilary, Head of Development at n8n, to share extra about their Strapi journey.
Creator: Anastasiia Shpiliak
Inform us extra about n8n and your challenge.
n8n is a workflow automation instrument, it’s source-available and free like Strapi. We assist builders and low coders velocity up their processes and enhance advertising and marketing, gross sales, and buyer interplay automation. The instrument allows you to join something to every part through its open, fair-code mannequin.
After I joined the corporate, we determined to revamp the company web site, and we would have liked to decide on a CMS that may facilitate content material administration, increase automated search engine marketing and assist us scale.
How did you select a CMS?
We checked many CMSs with a visible WYSIWYG editor that enables customers to design pages from scratch. However for me, it’s not a promoting level – I don’t need my advertising and marketing crew to revamp pages – that’s what designers are for. I need them to replace content material and construct pages utilizing the present elements that go nicely with one another. That’s why we didn’t select these sorts of CMS. Additionally, most merchandise we thought of may get costly with time, so I checked different choices.
How did you find yourself utilizing Strapi?
At the moment, we had been already utilizing Strapi for one in every of our backend merchandise, and the crew was proud of it. I advised utilizing it for the company web site – the crew is aware of it nicely, it has all the mandatory options, and it is open-source. With Strapi, my crew can construct pages utilizing elements and simply replace the copy with out redesigning pages of their method.
Strapi additionally permits us to arrange the search engine marketing system (URLs, metadata, redirects), has localization, matches our tech stack (Vue.js and Nuxt.js), and will be custom-made at any time.
Did you join the product to the company web site?
We completely did! We needed to showcase workflows and integrations – the options n8n has – on the web site. We’ve got two Strapi initiatives – one for our product and one other for the web site, and we’re utilizing endpoints to drag the information in and generate pages on the web site. This fashion, we construct out our integration and workflow template pages which might be within the product routinely. This fashion our advertising and marketing crew is not including content material manually anytime a brand new integration or workflow template comes out. Quickly we’re planning so as to add our workflow template collections routinely to showcase on the web site as nicely.
What are your different plans for the long run?
We’re planning to allow the roles and permissions since we are going to give visitor writers entry to the CMS. We’re already utilizing this characteristic internally however plan to increase it and add extra customized roles with granular permissions.
We’re additionally planning to maneuver the weblog to Strapi (at the moment, it is primarily based on one other CMS), and add extra cross-integration pages and automatic pages for search engine marketing.
Lastly, we’re constructing our personal preview system permitting content material editors to see the web page earlier than publishing it. With Strapi, we will do our setup and customise it how we wish.
How did Strapi allow you to to achieve your goals?
Earlier than I needed to say “no” to many initiatives- every part took an excessive amount of effort and time. Now, we will immediately create and replace content material and experiment extra with out messing up the design. Strapi saves us a ton of time, permits us to** deploy campaigns 1000x quicker**, and its search engine marketing potential is large.
