Jio-owned AI platform Haptik has joined fingers with Meta to launch a grocery procuring expertise for JioMart customers on WhatsApp. The corporate’s JioMart WhatsApp Bot was featured by Isha Ambani, chairman of Reliance Retail, at Reliance Industries Restricted’s forty fifth Annual Common Assembly held in Mumbai on Monday.
The Ambani scion showcased a demo of the JioMart bot through the announcement of JioMart’s unique new partnership with widespread messaging platform WhatsApp. She stated: “JioMart and WhatsApp partnership will support development. JioMart-WhatsApp customers can use WhatsApp Pay, money on supply (COD) and different cost strategies.”
Confirming the partnership in a Fb publish, Meta CEO Mark Zuckerberg stated, “Excited to launch our partnership with JioMart in India. That is our first-ever end-to-end procuring expertise on WhatsApp — individuals can now purchase groceries from JioMart proper in a chat. Enterprise messaging is an space with actual momentum and chat-based experiences like this would be the go-to manner individuals and companies talk within the years to come back.”
The partnership goals to attach and revolutionize tens of millions of companies throughout India, making procuring handy. JioMart and Haptik collectively will assist the eCommerce companies construct a customer-support platform that may deal with massive volumes of assist queries and ship superior buyer satisfaction.
Customers can begin procuring on JioMart by way of WhatsApp by merely sending ‘Hello’ to the JioMart quantity (+91 7977079770) on WhatsApp.
Haptik is a conversational commerce platform that helps to accumulate new prospects, enhance gross sales, and ship assist with AI-driven expertise. It caters to purchasers and companions similar to KFC, Disney Hotstar, OLA, and Whirlpool amongst others. It has been featured as a Class Chief on platforms similar to Gartner, G2, Opus Analysis & extra.