Earlier within the week, Nvidia dropped an Ada Lovelace household bombshell. It shared that it had determined to unlaunch the GeForce RTX 4080 12GB after widespread criticism of this SKU throughout a broad spectrum of media, social media, and tech boards. In essence, many people thought the lower-specced RTX 4080 was too reduce right down to put on the identify rightly. In addition to the diminished reminiscence quota given away by the product identify, having a narrower reminiscence bus and approx 25% fewer CUDA cores was an excessive amount of for lovers to swallow at this stage of the RTX40 rollout.
At this stage of a product household launch, Nvidia couldn’t change issues up with out materials impacts on its companions. Thus it’s fascinating to listen to in regards to the prices companions will face in relabeling, reboxing, rebranding, and reflashing what seems to reach as GeForce RTX 4080 12GB product. Getting new paintings prepared, printing, slicing, and folding high-quality packing containers isn’t low-cost, and in addition provides to labor prices. Then the {hardware} would possibly want new labels on the cooler or PCB, relying on what was printed. Final however not least, these GPUs will should be reflashed with appropriately renamed BIOS, and supported by drivers recognizing them by their new names.
Players Nexus (opens in new tab) mentioned that it had talked to contacts at two huge AIBs and that Nvidia would shoulder a number of the rebrand prices. With purportedly tight margins for AIBs, Nvidia will wish to be beneficiant in making up for its advertising gaffe, nevertheless it appears to not be protecting prices 100%.
Players Nexus flagged a possible drawback with skimping on bodily rebranding the packaging/{hardware}. It reckoned some public sale website customers is likely to be tempted to peel away stickers or different straightforward fixes to branding on packaging/{hardware} to make money from novice patrons.
| Graphics Card | RTX 4090 | RTX 4080 16GB | RTX 4070 Ti? | RTX 4070 | RTX 4060 | RTX 4050 |
|---|---|---|---|---|---|---|
| Structure | AD102 | AD103 | AD104 | AD104? | AD106? | AD107? |
| Course of Expertise | TSMC 4N | TSMC 4N | TSMC 4N | TSMC 4N | TSMC 4N | TSMC 4N |
| Transistors (Billion) | 76.3 | 45.9 | 35.8 | 35.8 | 25? | 18? |
| Die measurement (mm^2) | 608.4 | 378.6 | 294.5 | 294.5 | 225? | 175? |
| SMs / CUs / Xe-Cores | 128 | 76 | 60 | 50? | 32? | 24? |
| GPU Cores (Shaders) | 16384 | 9728 | 7680 | 6400? | 4096? | 3072? |
| Tensor Cores | 512 | 304 | 240 | 200? | 128? | 96? |
| Ray Tracing “Cores” | 128 | 76 | 60 | 50? | 32? | 24? |
| Increase Clock (MHz) | 2520 | 2505 | 2610 | 2600? | 2600? | 2600? |
| VRAM Pace (Gbps) | 21 | 22.4 | 21 | 18? | 18? | 18? |
| VRAM (GB) | 24 | 16 | 12 | 12? | 8? | 8? |
| VRAM Bus Width | 384 | 256 | 192 | 192? | 128? | 64? |
| L2 Cache | 72 | 64 | 48 | 36? | 32? | 16? |
| ROPs | 176 | 112 | 80 | 80? | 48? | 32? |
| TMUs | 512 | 304 | 240 | 200? | 128? | 96? |
| TFLOPS FP32 (Increase) | 82.6 | 48.7 | 40.1 | 33.3? | 21.3? | 16.0? |
| TFLOPS FP16 (FP8) | 661 (1321) | 390 (780) | 321 (641) | 266 (532)? | 170 (341)? | 128 (256)? |
| Bandwidth (GBps) | 1008 | 717 | 504 | 360? | 288? | 144? |
| TDP (watts) | 450 | 320 | 285 | 220? | 160? | 125? |
| Launch Date | Oct 2022 | Nov 2022 | CES 2023? | ~Jan 2023? | ~Apr 2023? | ~Aug 2023? |
| Launch Worth | $1,599 | $1,199 | $799? | $599? | $449? | $299? |
Elsewhere within the Players Nexus video, the YouTuber claimed that there is no such thing as a new identify for these rebranded graphics playing cards but set in stone. Nevertheless, it understands from conversations with business gamers the brand new identify will most likely be RTX 4070 or probably RTX 4070 Ti. Pricing will get a lower-tier taste too, however by how a lot, we aren’t certain.
There’s hope that Nvidia gained’t implement any additional spec cuts with the renamed product, through the brand new BIOS, for instance, as that may see goodwill gained from the zapping of the RTX 4080 12GB SKU evaporate.
After all, the Nvidia GeForce RTX 4080 being renamed as an RTX 4070 card has a knock-on impact on GPUs decrease down the efficiency ladder – what is going to occur to the unique RTX 4070? What’s going to occur to the RTX 4060 Ti? Many questions have been raised in regards to the Ada Lovelace household’s form as soon as it’s totally crystallized.
In response to the video report, Nvidia’s ‘unlaunched’ product, previously often known as the RTX 4080 12GB, shall be launched at CES-ish. Solely then would possibly we all know its pricing and whether or not there have been any {hardware} / BIOS changes. Since it’s a few months away, let’s hope that any CES present will even share details about what might be the best-selling RTX 4060 tier.
The Nvidia GeForce RTX 4090 is already launched and is usually accessible. Nvidia is scheduled to launch the $1,199 RTX 4080 16GB in November. As talked about above, the ‘unlaunched’ product, additionally initially deliberate for November, is now trying doubtless for a CES 2023 launch.
